Making in the City (3D Printing), that was the workshop at the Cities Design Jam worshop yesterday with a panel of researchers and experts in 3D printing.
It is interesting to imagine how 3D printing will affect the way we think and they way consume products, and how it affects the cities and lifestyles. We explored the areas that can be most affected , where can we use 3D printing? Home appliances, medical, future cities, recycling of printed materials, urban development, toys…or the areas that has been used right now and how does the future would like .
We then were divided in groups to discuss a chosen area which in my case was the medical industry. in How can 3D print change the way we take medicines? how would we use for organ replacement? The project we decided to go for based on the experience of one of the colleagues in the room was the postural aid for children with physical impairment. 3D printing could cut down the inefficient and long process of having a postural aid made of plaster that today takes 13 weeks to have made with high levels of fitting error due to plaster expansion during the process. 3D scanning and printing would would be able to do in 48 hours and decrease the errors substantially.
It is a very clear case of how 3D printing can revolutionise this process and improve the lives of the disable and their families. We prepared our presentation and pitched our idea to the industry of experts and won.
It worries me that 3D printing can be just be one more trend and people consuming more stuff but having chosen the medical theme and explored the possibilities there is no doubt that 3D printing is coming to stay, it is up to us to make the best use of it.
Release the Chicken has been selected and will be attending the Cities Design Jam as part of the London Fusion programme on Friday the 6th of December! We are SOOOOO excited!!
London Fusion is looking into the future. Join us to learn more about how the latest 3D printing technology could revolutionise your business products and speed to market. Work with others who are exploring the same ideas. Benefit from experts in people-centred design. How can your business ride the next wave of technology? How can digital and design businesses work together to ensure that your products and services are more instantly appealing to customers?
Activities covered include:
- Developing innovative products and services;
- Discovering the value and fun of working in teams;
- Learning the advantages and benefits of people-centred design;
- Learn more about 3D printing;
- Access to a 3D printer;
- A chance to compete for fast-track to Fusion Collaborative Awards ( up to the value of £10.000);
- New thinking in how cities like London are changing and the opportunities for new local services and products.
The day will be a mixture of inspirational talks from businesses and leading thinkers in this field and competitive team work. Mentors will be there to help teams shape their ideas. At the end of the day, teams can pitch their ideas to a panel of industry experts. The winning team will receive special access to experts to fast track them to London Fusion Collaborative Awards (up to the value of £10,000).
Source: Maarit Mustonen
It is hoped that the project can act as an exemplar of how design can be used in city development.
The Design Driven City project will see three service design specialists employed to work along city staff to bring design processes to all areas of city development.
The two-year project follows on from Helsinki’s tenure as World Design Capital in 2012, and aims to promote the use of design in cities.
Helsinki is looking to appoint three design specialists to the two-year project. City officials are looking for candidates with three-to-five years experience and a background in service design and user-drive participatory design.
They will be tasked to deepen city-staff understanding of citizen needs and propose ways citizens can take more active roles in city development.
International Design Foundation Board member Marco Steinberg says, ‘World Design Capital 2012 inspired cities to review the possibilities offered by design, and the new project will help cities to apply the methods of formal design process.’
Helsinki economic director Marja-Leena Rinkineva says, ‘Helsinki believes in the power of design. Design Driven City manifests that design will continue to feature prominently on Helsinki’s agenda.’
When London Cycling Campaign publicised our Safer Urban Lorry (see below), they were keen to emphasis that it’s based on marrying existing designs: the low cab from a modern refuse lorry with the chassis from a four-axle tipper (the kind that does most of the damage to cyclists in London). Thanks to the amazing Safer Lorries, Safer Cycling campaign, Lewisham is replacing their lorries with the latest safer vehicles.
Also, since our Safer Urban Lorry was publicised lat February, manufacturers are now looking at designing a European model so similar to ours, which has the potential to radically improve the safety of Londoners and people in other cities too.
Well done London Cycling Campaign and we at Release the Chicken are very proud of being part of this project.
Full report here.
Release the Chicken creates the brand for the first Open Streets event in London.
At first, Open Streets Trust came to us to create an impression of what it would look like if there was an open street event in London. The aim was to inspire and persuade decision makers.
And it did! Southwark Council has approved the first Open Streets event in London in 2014.
The Branding: The idea was to create a brand that would reflect the happy and relaxed atmosphere of the day. We have created a brandmap based on the 4 main points of the event: PLAY, WALK, BIKE,RUN. The first step was to create a logo that represented the people together with the 4 words.
For promoting the area, we have created a series of illustrations using the landmarks of Southwark borough for the web banner as well as the street map.
Still more to do, so watch this space. For more information about Open Streets Southwark please click here.
Spanish airline Iberia is launching a new identity as part of a rebrand project led by Interbrand Madrid.
The rebrand comes as the airline promises a ‘new, more dynamic Iberia, focusing as never before on satisfying the customer’. The airline is definitely not satisfying me…
Iberia says the new identity was developed after a design process involving interviews with 9000 people.!!! and I ask, did you actually listen to their answers? Bland and mediocre and I could not really call that a rebrand.
Iberia claims that the new designs retain the red and yellow of the Spanish flag ‘with a starring role for red as a symbol of Spain’s vitality, expressiveness, and art, and of the Spanish character’.
Oh dear,… I hope Picasso, Dali, Goya and many others didn’t hear that whatever they are. Spain is full of talented designers, this “rebrand” does not represent in any way the vibrancy of the Spanish Culture. It is bland, boring, an dull. Sorry Interbrand…., or should I say Interbland?
Release the Chicken creates 3D graphics for ZennLab. The project included a series of 3D illustrations for the launch of the TPOWER toothbrush in the Middle East and Asia.
Here are some shots and for more information go to:
Release the Chicken has been providing outstanding visuals for campaigns that look into improving urban spaces, encouraging cycling and enhancing the relationship between people and their surrounding environment.
London Cycling Campaign has gained support from an astonishing over 40,000 people for the Love London, Go Dutch Campaign, and that was only possible with the help of the images we produced that translated their vision of a better city. As a result, all the mayoral candidates have signed up to Love London, Go Dutch vision, and LCC has successfully achieved what they aspired to in the Mayor’s new vision for Cycling.
We are very happy to part of their success. If you would like to discuss how we can help you to bring your vision to life, please contact us via email: email@example.com or call us on +44 (0) 7791 766 567.
Following the death of another cyclist in London last monday, it is very sad that another life (second this year in London) was taken due to a HGV turning left.
Each year, half the cyclist fatalities in the capital involve lorries, and about three-quarters of those involve vehicles from the construction industry. I made a quick mock up using our lorry designed for LCC, it clearly shows what difference it would make if London had safer lorries on the streets.